AWOL Introduces 2000 Strong, Where a Little Goes a Long Way


Tony and DaVena Jordan
Tony and DaVena Jordan

It’s no secret that these are tough economic times, for individuals as well as state and local governments. Faced with a potential cut in funding of 30-40% for the upcoming fiscal year, All Walks of Life is getting some help from three local creative firms, Paragon Design Group, HT Creative and Banker Optical Media to try and make up the difference without doing any more damage to people’s checkbooks.

The campaign is called 2kStrong, and it’s goal is to find 2,000 people or businesses who are willing to each give $100 each. To help minimize the cost, the campaign is being rolled out via social media like Facebook and Twitter with the help of Paragon and HT Creative, who thought that they would better serve the community with a little hard work – helping a local non-profit who works with at-risk kids raise money – instead of just giving them a check.

Susan Isaacs, Head Strategic Focus-izer for the firm states that, “Paragon will be covering the cost of producing and mailing this piece and Heather Thompson-Grant of HT Creative along with Kevin Banker of Banker Optical Media will be supporting our efforts with copy and photography.”

At its current level of funding, a significant portion of which comes from the City of Savannah as well as state agencies, AWOL is able to serve right at about 100 youth every year with a variety of arts and technology programs.

AWOL programs are unique in that there are no other programs similar innature in the region, or for that matter the entire state. A cut in funding like the one AWOL’s expecting could mean that as many as 50 kids would no longer be able to participate in programming that encourages creativity and helps keep them out of trouble.

“This campaign is very unique and will be the first of its kind in Savannah among NPO’s. Smaller nonprofits have a much tougher time trying to raise funds through traditional methods such as galas and balls, etc. which typically require a great deal of funds just to implement,” states Tony & DaVena Jordan, leaders of AWOL, Inc.

By logging on to the 2kStrong.org website, donors have the option to set up recurring donation however they choose and can even choose to give more than the $100.

The 2kStrong launch party will be held on December 6, 2009 from 6- 9:00pm at LuLu’s Chocolate Bar located at 42 Martin Luther King Jr. Blvd. The local restaurant will be donating 15% of the gross profits from the nights sales to AWOL along with 100% of sales from a special adult drink the 2KTini and 2K cupcakes. All attendees who sign up for 2KStrong that night will receive a free gift in honor of their support.

For more information about the campaign or to sign up, visit www.2kstrong.org

For more information about AWOL and its programs visit, www.awolinc.org .

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.